Oldsmobile used the Custom Cruiser name on their large rear-wheel drive station wagons from 1971 to 1992. The Custom Cruiser wagon used the same B-body platform as the Chevrolet Caprice, and Buick Roadmaster wagons. Sales did improve over the 1990 model year, with some 7,663 Custom Cruisers sold for the 1991 model run. Sales slipped to just over 4,300 in 1992, however, and Oldsmobile discontinued production.

After the discontinuing of the Custom Cruiser's siblings, the Chevrolet Caprice and Buick Roadmaster in 1996, along with the Cadillac Fleetwood, the GM factory in Arlington, Texas was converted for use building the Chevrolet Tahoe, GMC Yukon, and later, the Cadillac Escalade.